Services

FACEBOOK & INSTAGRAM ADVERTISING

Work with me to drive serious business through Facebook and Instagram.

Did you know there are 2.5 billion active users on Facebook and 1 billion active users on Instagram? To reach your target audience, you should be aiming to reach them where they spend their time…

“But my target audience isn’t on Facebook or Instagram”

That’s where you are wrong.

71% of UK adults can be reached through Facebook and Instagram advertising.

It’s a common misconception that Facebook and Instagram are just for retailers and ecommerce businesses. You absolutely CAN use advertising on these platforms to successfully sell services to businesses and customers in niche markets.
I should know. I do it all the time.
Facebook’s powerful advertising tools offer the ability to reach your ideal customers, retarget those who have previously interacted with you, and find the people who are most likely to be interested in your services.

I’ve been working in the social media industry for over a decade. I have been in your shoes as a marketing manager having to allocate budgets.

In my experience, Facebook and Instagram advertising is the best tool around for return-on-investment when it’s done effectively with the right skills and knowledge.

I’ve been working with Facebook and Instagram ads for several years, and in September 2020 I retrained and graduated from The Inner Hub’s Ads Manager Academy. I have invested significantly in my knowledge and my expertise would challenge most agencies in the UK (you’d be surprised how many agencies outsource this work to untrained freelancers anyway).

With me, you can rest assured that your advertising is in safe hands.

Whether you want to run one-off campaigns or build an entire sales funnel, I can help you get the most out of your budget.

Do any of these sound like you?

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You have been running adverts for a while and you’re not getting the results you want. Just looking at Ads Manager makes you go cross-eyed and it’s time to step things up with support from a certified expert.

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Facebook and Instagram advertising is the one thing missing in your marketing strategy that you don’t have the time or expertise to learn and manage on top of everything else you’re already doing. You know what a game-changer it can be and you have major FOMO.
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You have previously outsourced Facebook and Instagram advertising to an agency but the results were underwhelming. You are looking for a true expert to unlock the big opportunities it can provide for your business.

If any of this sounds familiar then it’s time to hire a professional Ads Manager.

I can work alongside you to harness the power of advertising to grow your business.

Pricing

Fees start at £650 per month + one-off set up fee + advertising spend.

I recommend a minimum monthly advertising spend of £1,000 for effective testing and optimal results. If you wish to run a funnel campaign, the minimum suggested advertising spend is £1,500.

The monthly fee is dependent on scale, budget and the number of campaigns you wish to run throughout the month. I will guide you on the budget you are likely to need after our initial discovery call.

If your current budget does not extend to full outsourcing, there are other options available including Power Hours, Nurture Packages, and Audits.

RESULTS

There is no standard result to expect when it comes to advertising on Facebook and Instagram. There are too many moving parts to make a reliable prediction.

There is no standard result to expect when it comes to advertising on Facebook and Instagram. There are too many moving parts to make a reliable prediction.

Budget, audience, location, objective, copy, creative, messaging, the time of year… it all plays a part. What works for one business may not work for another and the platforms are constantly changing.

It’s important to keep an open mind and allow time and budget for testing, learning, refining and optimising what resonates with your audience. Remember that any budget used towards testing provides valuable insights that are worth every penny!

One thing I can guarantee is that I will treat your ads budget as if it was my own money, and to do the best possible job I can with the resources available to me. I will be fully transparent with activities and I will tell you if the campaign is not working and what I am doing to try to rectify that.

How it Works

Complete the form at the bottom of this page and I will contact you to arrange a kick-off meeting on Zoom.
We will discuss what you’re looking for and have a chat to see if we are a good fit for each other.

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You will then be sent an on-boarding questionnaire so I can get a true understanding of your advertising goals and start planning. I will look at factors that could impact your adverts – your website loading speed, your organic social presence and the Facebook pixel.

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You will receive a proposal from me with a tailored price plan to suit your business and marketing goals. Then I’ll work out the best way to get the results you need, plan a strategy, and complete the on-boarding process with you.
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Once everything is ready, I will get on with the setup of your ads. After initial testing, I will run your campaigns for you and optimise and scale accordingly.
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Your ads will be monitored regularly and changes made where necessary to ensure success. You’ll be kept in the loop as much as you want to be with weekly or monthly updates.

Ready to get started?

Complete your details…