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2015: The Year Of The Emoji

Emojis. Not just for the cool kids, they have become part of our daily communications on social media, in texts and messenger apps and even in emails. So it came as no surprise to me that 2015 was officially the year of the emoji.

More specifically, the Oxford Dictionaries Word of the Year is 😂 (the ‘Face with Tears of Joy’ emoji). This was chosen as the ‘word’ that best reflects the ethos, mood, and preoccupations of 2015 and because it was the most used emoji globally during this year.

Usage of all the pictograph symbols and gifs has soared over the past year and what started as messaging fun for teens is now widely used across major platforms. Even businesses use emojis!

With the use of email on smart phones as popular as ever, I am personally beginning to see an increase in the number of business emails I receive that include emojis. I have also noticed that the new LinkedIn messaging allows you to send emoticons and gifs (a bit like Facebook messenger).

I am quite comfortable using emojis, emoticons and gifs on social media. However I feel myself resisting pressure to use them in business emails or LinkedIn messages. It just doesn’t feel right. Then again, I used to feel that way about the classic smiley : – ) but slowly it crept into some of my business emails and LinkedIn messages with people I know very well.

I’d love to know if you feel the same. Would you use emojis, emoticons and gifs in business emails and LinkedIn messages?
Bethany Carter,  November 25, 2015

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